The problem with the new billboard technology grew when a major glitch was detected during the last Wild vs. Stars.
As seen in the video, the panels are down and the ads are going crazy:
[Highlight] NHl ad technology totally loses it
by u/_- Carter in hockey
People not only get tired of the new boards, but they also make fun of them. This kind of problem shows that this new technology is not without flaws.
Let’s hope Gary Bettman and the TV networks realize that people don’t like being assaulted with hundreds of ads and solve the problem by removing digital billboards.
This again reflects poorly on the NHL. Other professional leagues do not. Why should the NHL participate?