PHOENIX (AP) — Kevin Durant and Nike have agreed to a lifetime contract, making him the third NBA player to receive such a deal, joining Michael Jordan and LeBron James.
The 13-time All-Star has a relationship with Nike dating back to 2007, where they have released 15 different shoe collections. Sixteenth soon.
“When I first signed with Nike, I could not have dreamed how far we would go in this partnership,” Durant said in a statement posted to Boardroom, a media company he co-founded. “We have done an amazing job creatively and philanthropically. We have traveled the world together and built a company that will now last forever. I am excited about the future and honored to be in rare company with this deal.”
The lifetime deal will continue to include shoes and other apparel, along with “community and charitable collaborations focused on grassroots basketball.”
The 34-year-old Durant joined the Phoenix Suns in a mid-season trade with the Brooklyn Nets. Two-time Finalists paired with Devin Booker, Chris Paul and DeAndre Ayton to help the Suns beat the Los Angeles Clippers in the opening round of the NBA Playoffs.
They will face the Denver Nuggets in Game 1 of the Second Round on Saturday.
“As one of the best basketball players in the world, Kevin Durant has been an important part of the Nike family for the past 16 years,” said John Slusher, Nike’s executive vice president of global marketing. “We look forward to continuing to serve the next generation of athletes together.”
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